Unlock the beauty of the ULED screen with the 4K HDR picture of Hisense’s U7B. A fusion of Dolby Vision HDR and Dolby Atmos audio delivers a more vivid, lifelike and cinematic experience. Its Wide Colour Gamut produces a lush, wider spectrum of colour for heightened realism. The intuitive VIDAA U 3.0 smart platform opens up a world of online apps and streaming services, while built-in Freeview Play makes it simpler to catch up with your favourite shows. ULED Technology A ULED (Ultra LED) screen enhances the viewing experience and the picture’s realism beyond stunning 4K resolution. Ultra Colour delivers more vivid shades, Ultra Contrast gives lifelike brightness and depth through Local Dimming, while Ultra Motion ensures smooth visuals. HDR with Dolby Vision HDR deepens your view and shows shades previously unseen in home entertainment. Expanding light, dark and every colour in between to extraordinary new levels, this model’s picture gets closer to real life. This set supports Dolby Vision HDR for a richly authentic, cinema-like image. 4K Ultra High Definition This 55‚Äù screen has four times the number of pixels than 1080p HD TVs, delivering stunning realism, natural motion and incredible detail. Features : Dolby Atmos Sound : immersive Dolby Atmos places sound within three dimensions for an enveloping soundscape, with you at the centre of a cinematic audio experience. Smooth Motion Rate 100 : Watch the action unfold seamlessly. Blur and lag is reduced, and clarity is enhanced for a smooth picture of fluid motion. Perfect for fast action movies and live sports. Local Dimming : Each backlight zone can be controlled independently, giving deeper blacks and bright whites, for more authentic, lifelike contrast. Wide Colour Gamut : With a wider range of shades than standard screens, you’re engaged in a rich and real-world colour-scape. Seamless Smart Platform Hisense’s redesigned VIDAA U Smart Platform has never been easier to use. Simplified design allows you to effortlessly switch between apps and devices in three or fewer steps. Enjoy catch-up TV services with Freeview Play, and a world of on-demand entertainment including 4K streaming from Netflix, Amazon Prime Video and Youtube*. Freeview Play This Hisense TV features Freeview Play. Combining catch-up TV, on-demand services and live television, watching what you want, when you want, is now easier than ever. It’s free from subscription and is compatible with existing broadband services too. Services such as BBC iPlayer, ITV Hub, All 4 and My5 are also available without having to open specific applications. This gives effortless scroll back so you never miss a second of your favourite shows. Perfect partners With TVs getting slimmer and built-in speakers getting smaller, choosing the right sound system is more important than ever. Soundbars enhance your TV’s sound quality and add that extra audio punch to all your movies, games and TV programmes. More affordable and easier to set up than a full size speaker system, they don’t compromise on quality either. Take a look at our full range of soundbars. Don’t forget… If you want to connect your TV to a blu-ray player, games console, soundbar or soundbase then you’ll need a HDMI cable. View our collection of cables & connections And if you’re looking to elevate your viewing experience with cable management, then why not take a look at our wall mounts and TV stands . *Some services may require subscription (sold separately) A Smart TV is a platform that can run 3rd party Apps. 3rd party content providers may remove Apps from the Smart TV platform or stop supporting them at any time, and we cannot guarantee an App’s availability. When new Smart TV products are launched, there may also be a delay before certain Apps become available. Availability of Apps is not included within the terms of the manufacturer’s warranty, or the John Lewis 2-year Guarantee for audio visual products, or the 5-year Guarantee for TVs. Delivery information : If you buy a sound bar or DVD/Blu-ray player along with this TV, please note that they’ll be delivered separately.
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